Director of Enterprise Accounts, Attentive
Randy Kohn is a seasoned digital strategist with over 10 years of experience helping marketers at top brands discover and implement cutting-edge technologies to drive revenue. Currently, he oversees Enterprise Accounts at Attentive, a personalized mobile messaging platform for innovative retail and e-commerce brands. Earlier in his career, Randy held leadership roles in brand strategy at Olapic, a user-generated content platform, and 8th Bridge, a solution for social discovery marketing. Randy is based in Los Angeles and holds a BA in Economics from Hofstra University.
Discover the latest marketing trends in the direct to consumer industry as Yotpo unveils the latest in State of D2C Marketing. The 2019 report is designed to establish a benchmark for eCommerce marketing practices as digital-native and legacy brands compete in the D2C arena.
Investments in eCommerce Experiences: customer content, referrals, loyalty programs
Investments in Marketing Channels
Top acquisition channels
The talks highlights real-world advice from Kate Fernandez, Director, Global Brand Marketing at Winky Lux on how D2C brands can use this survey data to their advantage.